Global Football - Fall ‘24 (Vini Jr. and Lauren James)

For the fall release of Nike’s Mercurial boot, we traveled to Madrid to profile Vini Jr. and Lauren James for the season’s campaign. A near full-size Football pitch was constructed 45 minutes outside of the city, flattening a large plot of land in a working quarry. Astroturf was then rolled out, and goal posts constructed. The concept used a perigean falcon (we had several on set) as a perfect juxtaposition to Vini and Lauren’s speed.

ROLE in project: PROducer

Credits

Photographer and Director: Jack Davison
DOP: James Beattie and George Beattie
Stylist: Sol Indurain
Set Designer: Curru Garrabal
Post Production: Pundersons Gardens
Production: Shoot Europe